SERPs
Jika Anda perhatikan SERPs (Search Engine Result Pages) ketika memasukkan query ke kotak pencarian mesin pencari Google, Anda akan menemukan banyak website (blog) dengan tag judul yang hilang. Seperti apakah contoh kasus tag judul yang hilang silahkan klik intitle:”Untitled Document” (lihat gambar di bawah).
Lalu mengapa bisa ditampilkan seperti gambar diatas?
Karena Google mencari petunjuk dari tema utama halaman-halaman lain dalam dokumen kemudian memasukkannya ke hasil pencarian bukan judul (title) – secara teknis kita menyebutnya “missing title tag.” Dan tag judul yang hilang tersebut dapat Anda lihat seperti gambar di atas. Jadi elemen mana yang dapat digunakan sebagai pengganti title yang hilang tersebut? Kita dapat mengikuti penyelidikan yang dilakukan oleh orang ini :
Update: We’ve renamed the title of this very article to “Untitled Document” and the following is Google’s re-write based on our H1 and brand name:
Ringkasan hasil Penelitian Dan Petrovic
Elemen apa saja yang diambil oleh Google untuk menggantikan tag judul yang kurang atau hilang?1. Nama Domain
2. Page URL
3. Kombinasi Domain + URL
4. H tag (H1, H2, …, H6)
5. Plain Text
6. Elemen-elemen parent page (kasus iFrame)
7. Pemotongan terhadap element-elemen variabel.
Detail Hasil Penelitian Dan Petrovic
Case 1: http://www.sarahaking.com/Title yang diberikan : Sarah A. King
Kesimpulan : Judul yang diberikan diatas mirip perintah ini <font color=”#006699″>SARAH A. KING</font>
Padahal seharusnya Nama Domain yang digunakan.
Note : Domain name could have been used but it doesn’t contain punctuation visible in the rendered title.
Case 2: http://www.wesleyburt.com/drawingsamples.html
Title yang diberikan : Drawing Samples – Wesley Burt
Kesimpulan : {URL_filename} – {Domain Name}
Note: Potentially also home page TITLE.
Case 3: http://www.pinholephotography.org/Solargraph%20instructions.htm
Title yang diberikan : Solargraphs – Pinhole photography
Kesimpulan : {URL_filename} – {Domain Name}
Note: Identical inference to the one above.
Case 4: http://stepheneastwood.com/tutorials/lensdistortion/strippage.htm
Title yang diberikan : Stephen Eastwood
Kesimpulan : {Domain Name}
Note: /1/2/3/ levels of directories may be the cause for the drop of this element in the title substitute.
Case 5: http://www.howardtangye.com/HT-90.html
Title yang diberikan : Untitled Document – Howard Tangye
Kesimpulan : Untitled Document + {Domain Name}
Note : How interesting!
Google decides to keep the Untitled Document part and use only domain but in addition rather than completely replacing it? Do they think the piece is actually called “Untitled”? Perhaps not but a semantically challenging HT-90 may have something to do with them giving up on figuring out what it may be.
Case 6: http://www.benkler.org/CoasesPenguin.htmlGoogle decides to keep the Untitled Document part and use only domain but in addition rather than completely replacing it? Do they think the piece is actually called “Untitled”? Perhaps not but a semantically challenging HT-90 may have something to do with them giving up on figuring out what it may be.
Title yang diberikan : Coase’s Penguin, or Linux and the Nature of – Yochai Benkler
Kesimpulan : H3 – H4
Case 7: http://www.scientificamerican.com/media/8-Wonders/01-Intro.html
Title yang diberikan : 8 Wonders of the – Scientific American
Kesimpulan : Parent Page Fragment (iframe) – Domain
Note :
This is a strange case in which Google gets it wrong and truncates the title. What’s interesting is that Google follows the parent page in which this URL is embedded as an iFrame and gets its information from there. My guess on truncation is because this goes into several sections each slightly changing (.e.g Saturn Rings).
Case 8: http://www.tonyhawk.com/thth/This is a strange case in which Google gets it wrong and truncates the title. What’s interesting is that Google follows the parent page in which this URL is embedded as an iFrame and gets its information from there. My guess on truncation is because this goes into several sections each slightly changing (.e.g Saturn Rings).
Title yang diberikan : (#THTH) Rules! – Tony Hawk
Kesimpulan : H2 Fragment - Domain
Note:
This is a case where truncation is useful and Google removes general site title and leaves only the bit of substance (e.g.
Temukan topik-topik menarik lainnya? Let us know on Google+
Pertanyaan :
My site's URL (web address) is: http://www.andes-antislip(dot)com
I use Webmaster tools -> Diagnostics -> HTML suggestions to analyze my web sites.
The result is missing title tags as below
Pages with missing title tags are :
http://www.andes-antislip(dot)com/system
http://www.andes-antislip(dot)com/system/app/pages/gadgets
How can I solve this issue?
Jawaban terbaik :
These don't appear to be real pages which is why they don't have a title.
I'd advise blocking them via robots.txt so Google doesn't index them anymore.
follow@websitedesign
THANK YOU for your continued liking 'n sharing. If you haven't liked this post yet, you may do that by hitting the buttons just BELOW.
